Date: Wednesday, December 07, 2005 4:00 AM
Marguerite,
Thank you for writing Kmart.
We're proud to serve a customer base, which represents a true cross-section
of America. Sears and Kmart appreciate the many holiday traditions that are
celebrated by our customers during this time of year. As in past holiday seasons,
we are dedicated to making our stores as comfortable, inviting and inclusive as
possible during this special season. Since we serve customers from all walks of
life, we endeavor to make our stores festive, while respecting that our customers
celebrate many different customs throughout out the holidays.
In recognition of that diversity, we believe it would be inappropriate for us to
prohibit the use of generally accepted holiday greetings or phrases such as
"Merry Christmas." This has been our long-standing practice that we have
found acceptable to our customers over the years. Should you have further
inquiries, please feel free to contact us at http://www.kmart.com.
Jay
Customer Service Network
For best service, please include this message with your reply.
-------- Original Message ---------
Sent :
Subject :
Hello:
I am writing to you to express my dismay in how the use of the term "Christmas"
seems to being avoided on your site, circulars, and in your store. I have been a
long time customer of Kmart, and I'm not happy about the substitution of the word
"Holiday" in the place of "Christmas". I don't approve of how Christmas is being
secularized, and am writing to protest that Kmart is taking part in this. I would
very much like to see Kmart reverse their position on this, and revert back to
once again using the appropriate term "Christmas". Because I see this, I will not
be inclined to be doing my "Christmas" shopping in your "Holiday"oriented store.
I like Kmart, and I'm sorry to see that you have decided to go on this so-called
"politically correct" - Christ negating - path. Kmart has been always known to be
a family friendly business, and contributing to giving wrong messages and values
to children does not reflect that. Please reconsider your decision, or at least offer
more distinct Christmas references, catalogs- more Christmas products other
than 31 items - on your website, circulars and store to offer. I look forward to
your response. Sincerely, Rev. Marguerite Earhart, Spring City, PA 19475
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